Greenstart movement

Abstract

The Ministry of Environment has been developing a nationwide Greenstart movement since 2008 to realize low carbon green growth as a national vision and to reduce greenhouse gas emissions effectively. The Greenstart movement has been focused on reducing greenhouse gas through civil and government cooperation, raising the level of consciousness of citizens along with technological de ve lo pme nt t hr oug h sy ne rg i st ic e ffe ct s, a nd playing a role to stabilize the green lifestyle culture. Since October of 2008, after initiating a nationwide network, 246 local networks have been established, and various activities have been developed such as fostering green leaders, climate change week events, climate change education activation, and green life campaigns by season. We have been able to achieve energy savings and greenhouse gas reduction effects through the participation of citizens and organizations in Greenstart movement events, and publicizing excellent cases annually. In the future, Korea is planning to focus on publicizing essential brand projects such as Green Touch and Green Printer to expand the Greenstart movement, and develop customized green lifestyle through strengthening the capacities of green leaders and expanding climate change education.